Great Testimonial

Alex Hyslop, Practice Manager, Sure Optical, Lisarow NSW writes, "We conducted the “Balancing the Sale” training on Melbourne Cup day prior to lunch and watching the race. It was a fantastic day.
The program was excellent on so many levels. The principles you used were very suitable for the Optometric industry and we were able to adopt your sales techniques the next day.
Over summer, we have an “Add On” program to promote Sunglasses to every patient.
I was particularly frustrated that the under floor heating example was so effective. We renovated our bathroom last year and I thought that it may be a good idea. The salesman was so inept at explaining it to us that we decided not to do it. After watching it being presented effectively, we are both kicking our selves.
This is another great example of how you limit your customers purchase by not selling effectively.
I look forward to presenting the Telephone Sales program next."

Certificate III in Business (Sales) Accreditation

Completing the Balancing the Sale training program online through Archer College will now get you a Cert III which could lead to higher learning accreditation.

Not only is it good for a qualification but you actually learn to sell better.

So it's good for your career and your prospects!

Go look at the preview: http://www.balancingthesale.com

More than Balancing the Sale

Balancing the Sale is the flagship sales training product featured at World Sales Center but there are many more resources to keep salespeople on their toes.

Balancing the Sale is a corporate or group training program but salespeople can master sales personally from CD programs like

"Get to No1 in Sales and Stay There",











and "Make More money from Every Sale" (also on DVD).









Sales Managers use these resources to revitalise their sales teams by having them listen to CDs in their cars on sales routes and on long trips between calls.

Archer's all ready to go with Balancing the Sale

Follow this link at the bottom of the Archer College website and read all about how you can go through the certificate earning program Balancing the Sale and really get a thorough and stunning education in sales.

Already in just days of it being released one of the leading Holden dealerships in Australia and one of the top Mitsubishi dealerships has taken on this program to bring all their salespeople into the sales style of the 21st century.

Sales training online.

Very soon Balancing the Sale will also be a Certificate III level Course offered through Archer College a world leader in Learning Relationship Management™.

We've spent the last two months shooting 7 new movies to make it totally compliant and if I may say so, it is first rate stuff. It will be perfect for inducting new employees and refreshing oldies but you will be able to send them off to do their own homework without having to call a class meeting.

You can see more about the Balancing the Sale program here:

Read Colin's Make More Money From Every Sale Class blog for more sales tips

134,000,000 references to Selling Online

Astounding but true, there are 134,000,000 references on Google's Search Engine to the terms Selling Online.

A lot of people want to make it big on the Internet. A lot of people claim to have done it already.

Regardless of the theatre of sales you still need to know the basics of good commercial sense.

You have to demonstrate the features of your product in very clear and understandable terms with no codswallop.

Although online shoppers are motivated buyers and in that sense they are pre-qualified, your copy should explain the benefits of doing business with you and the benefits of the thing you are offering. There is no need to pretend you are Clemenger BBDO. Just say it in plain English but make sure you talk about the buyer - not you.

178,000,000 references to Sales Training

You could go mad trying to find the right sales trainer.

Google lists 178 million sites that address sales training.

A lot of them must be good. A lot of them are pretty bad.

I know a lot of sales trainers who trot out the same old stuff that's been around for 100 years because there's not much new to say.

For that plain and logical reason Balancing the Sale doesn't brag about saying much new either. It teaches sales in plain do-able English that anyone can get hold of quickly. So give us a call or click here to go straight to the info pages with an order form.